The Book of "100 Actions" page 121
TERRITORIAL LAND REGISTRY
Firstly, the territorial unit of measurement had to be decided upon and
then laid down as the rule. This was accomplished after
the Wise Men rapidly conferred together. The unit of measurement
would be the square metre, taking into account the conventions that are proper
to it. Obeying the rule, the square metre concerned was immediately christened
"artistic square metre". This was intended to stress its
specific nature and also to avoid all possibility of confusion
with other names that sound similar, but
differ radically in spirit...Especially since the christening ceremony took
place in France a few hundred metres away from the Swiss
frontier, at the place called " chez Mermier ".
The service occurred in the middle of a field
of which plots had been handed over by a peasant to the " Artistic Square Metre Civil Estate Agents Society" for a few symbolic francs.
In the newspaper "Le Monde" relevant reports appeared
in all the editions between 10th March and 20th September 1977 in
the finance sections; considering the repute of the newspaper, that just proved
that art can very well appear in a financial column...
But does this not lead one to reflect on the question of the actual status of art within a society that prizes mercantile values above all others?